PR Portfolio
The main aim of your press relations strategy should be increased coverage of your company, products and solutions in the media that reaches your target audience: newspapers, TV and radio, trade magazines and newsletters, websites, business publications, discussion boards and blogs.
To achieve this goal it is vital to develop relationships with key journalists who cover your industry. Press releases, exclusive articles and features, comment and opinion, and profiles will help secure coverage to raise awareness of your brand.
A successful PR strategy means that your customers are more confident in your brand and that potential customers will have heard about your company when they receive a phone call from you, see an advertisement or read direct mail from you.
See our recent press coverage in the UK, France, Germany and internationally.
We have been extremely impressed with the PR that Greenfields has done for Screen Digest. They have exceeded our expectations in achieving regular coverage in all the key broadsheets, financial press and trade publications as well as developing strong relationships between our analysts and important journalists. The team has unrivalled PR and marketing experience in the research industry and an impressive network of contacts to match.
Dan Stevenson, Director of Marketing & Business
Development, Screen Digest