Corinna Städel

Corinna Städel has six years international experience in PR in Germany and expands Greenfield’s reach into Europe. Her strength is in market research PR campaigns that are aimed at the European market, Germany in particular.

She worked for four years on PR campaigns for market research companies including SSI (Survey Sampling International) and GMI (Global Market Insite). On the strength of that work she has built a strong base of media contacts in Germany. She knows the industry and how to get research into the relevant media - not only industry titles but national and consumer press. She has regular contact with Research and Results, Planung und Analyse, W&V and many other similar publications.

Corinna’s detailed knowledge of how the German media works, how to generate top quality coverage, where and which news stories or features to place, has proven invaluable to clients wanting to increase their coverage in this large and important marketplace. As well as managing media relations for clients she is also skilled in project management, securing speaker opportunities and event management at fairs, for press meetings or conferences.

Corinna started her PR career in 2003, in-house at Cleverlearn, an e-learning company in Germany and the Philippines. She worked in London from 2005 to 2009 at Tech PR agency Grant Butler Coomber. She is now based in Berlin.

Educated at the European University Viadrina in Frankfurt, Corinna holds a M.Sc. in Business Administration. Her major during her Masters was in market research. For her Master’s thesis she developed a PR-Strategy for Universities – as an empirical study.